PERIODISM, ADVERTISING AND READING

THE RISE OF LETTERS IN RIO NINETEENTH

Abstract

The periodic print is of paramount importance to understandings Reading's History, especially if talking about Rio de Janeiro in eighteenth century; it's a relevant sources to analyze this. Through this communication vehicle this research it's inserted; beginning to advertising of Jornal do Commercio in 1855 year, this monographic work has the objective to demonstrate an outline about letters in Rio de Janeiro, taking as elucidative example the communication circuit of feuilleton and later book: A Carteira de meu tio by Joaquim Manoel Macedo – both of this medias edited in Paula Brito’s typography.